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How to nail equestrian influencer marketing

If your business is on Instagram, you should consider adding Instagram Influencer marketing to your marketing strategy. Influencers are great at helping you increase your brand awareness, grow your followers and drive sales. Why use influencer marketing? An Instagram influencer has a following established within your equestrian businesses niche. They will have thousands of followers…

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How to grow your Instagram followers

Instagram is quickly becoming the best place to be for businesses. Although it hasn’t quite overtaken Facebook in terms of users. Facebook has 2.38 billion active monthly users and Instagram has 1 billion monthly active users. Businesses are seeing a higher return for their marketing efforts on Instagram over Facebook. We believe that, particularly for…

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How To Run A Social Media Competition for Equestrian Businesses

A social media competition is a fantastic way to promote your equestrian business and they usually receive a high level of engagement from your followers. After all, who doesn’t like the chance to win a prize! We have consolidated our best equine competition ideas as well as the legal side of competitions that you should…

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6 Tips for Sending Successful Marketing Emails

Emails are a great way to stay in contact with your customers. They can be the most engaging and cheap marketing activity for small equine businesses if executed correctly. Think of email marketing as a relatively simple task you can do in-house, that goes directly into your customer’s pockets! Here we have rounded up our…

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Get your Equestrian Business Found Online

Getting your equestrian business found online can be hard. Particularly getting your website onto the first page of Google. Search engines are businesses too, and they want to provide their ‘customers’ with the best experience. They will rank websites that have more users, more site links and more content, higher than those that don’t as…

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Does your horse business need Instagram?

Instagram has grown significantly in the social media space. As a small business, you may feel pressure to keep up with competitors and have an Instagram account. However, although Instagram is a great tool to keep your customers updated, it might not be right for every business. 35.8% of the Australian population use Instagram which…

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New updates to social media platforms amidst COVID-19

Its never been a more vital time to stay up to date with the changes happening on social media. Social media is one of the most valuable tools to equestrian businesses during COVID-19, helping us stay connected with our customers and even keeping our businesses ticking over. Both Facebook and Instagram have implemented big changes…

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